Q4 2020 Performance of Top Virtual Fitness Apps on Android in Australia

As the year 2020 wrapped up, the virtual fitness app industry saw varied user engagement across different applications on the Android platform in Australia. Data provided by Sensor Tower offers a glimpse into the performance of the top virtual fitness programs throughout the fourth quarter.

Fitness experienced a surge in downloads towards the end of December, peaking at around 22K in the week of December 21st, which was a significant increase from the 4.6K downloads at the start of October. The weekly active users followed a similar upward trend, starting at 144K in late September and reaching approximately 154K by the end of December.

Strava: Run, Bike, Hike saw its revenue grow from around $12K in the final week of September to approximately $16K by the year's end, with a notable peak at $16K in mid-October. Downloads saw a dip from 4.6K to around 4.2K in the same period, but weekly active users increased from 88K to almost 99K, indicating a solid user base.

Centr: Personal Training App showed fluctuating revenue with a peak at around $6.3K in early December, while downloads saw a significant increase from 717 in early October to 3.6K by the end of December. Active users rose from 16K to approximately 21K, suggesting growing engagement with the app.

Geocaching® presented a modest increase in revenue, from $4.5K to $3.8K over the quarter, and downloads doubled from 1K to 1.5K. Active users showed a modest increase, ending the quarter at around 1.5K from a starting point of 1.4K.

Yoga-Go: Yoga For Weight Loss saw its revenue more than triple from $1.3K to $4.1K, with a peak at $4.2K in early November. Downloads had a significant rise from 1K to nearly 3.9K, while active users more than doubled, reaching approximately 13K by the end of December.

For more detailed insights and app performance data, Sensor Tower remains a valuable resource for industry trends and analytics.